Address Hotels and Resorts is the first brand launched by Emaar Hospitality Group. A brand new icon on the city’s shoreline, it is the first resort hotel from the group.
The premium luxury hotel group has positioned itself as a choice perfect for business, leisure and group travellers. Address hotels have won numerous accolades, including: Address Downtown – Best Hotel in the World, Palace Downtown – Modern Luxury Hotel of the year and more. The Address brand has brought a fresh identity to the global hospitality and service sector by setting new benchmarks with its gracious hospitality and exceptional service standards.
With its unreal views of the Arabian Gulf – including the world record breaking highest infinity pool – alongside rooms and impressive dining and nightlife options, there was certainly not a shortage of spaces to capture great images.
From the huge lobby lounge that welcomes you to the hotel, through to Li’Brasil – Lebanese and Brazilian Fusion on the hotel deck, down to the Beach Grill restaurant and back up to Zeta Lounge on floor 77.
I was thrilled to be invited to undertake the project and work alongside the General Manager and Marketing team to build a suite of images that really showed the hotel to the world in its best light.